Before the end of each working day – make sure you send out an email to 2 prospective new companies, either from business cards you’ve collected or a named email address you’ve spotted in a business magazine.
Remember to note the contact name, email and telephone number either in your diary or your Outlook Calendar – to remind yourself to give them a call in 2-3 days to ask if they got your email and if they’re interested in your services or products.
Generic Emails
Take 30 minutes and create yourself a generic email and save as a template for sending out to people following an event.
What stops people from doing this task, is figuring out what to write in the email.
• Keep it short - say it was good to meet and chat with them
• In your subject title – make sure it relates to the event you attended
• Have an attachment ready to send with the email showing your products or services
• Provide them with a link to your website in the content of your email
• Ask them a direct question that will need an answer, ready for when you make your follow up phone call
And most of all – DON’T FORGET TO PHONE THEM AFTERWARDS!
Sunday, May 17, 2009
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