This week one of my roles was to randomly phone a selection of companies to see if they had received a letter in the post from one from of my clients.
I was really surprised to find such a high percentage of calls that never got answered or took well over 15 rings before someone greeted me - and not always with the greatest of customer service.
Whether it’s the tightening of money in business where employees have to juggle more than one position or that companies can’t afford to pay a receptionist to answer the calls, it made me aware of the possible opportunities a lot of the smaller companies could be losing out on.
It is of great concern that business owners and managers may feel that having someone professional answering their calls in a friendly manner might not be the highest of priorities.
There should be no excuse for businesses of any size, whether you’re a sole trader or a large established company, in making sure that calls are received and answered in a timely, professional and friendly manner.
There are so many options available from using a free 0844 number which enables you to divert the 0844 business number to a different location using an online automated system that even sends you an email if you miss a call, through to using a service provider, for example using a Virtual Assistant, who will act as your PA taking messages and dealing with enquiries on behalf of your company.
It doesn’t have to be a huge expense but it does need to be made a priority!
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